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Two people holding hands | Source: Getty Images

The Art of the Apology: Repairing Trust After a Conflict

Akhona Zungu
Nov 12, 2025
07:02 A.M.

Conflicts are a natural part of relationships — whether familial, platonic, or romantic. While it can be difficult to make amends, starting with a genuine apology is always a good first step.

Good communication is one of the key pillars of any relationship, especially when it comes to conflict. However, a persistent issue in many relationships is the reappearance of the same arguments in different contexts.

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A woman who frustrated who is frustrated during an argument | Source: Getty Images

A woman who frustrated who is frustrated during an argument | Source: Getty Images

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This often leaves the parties involved wondering why things never feel truly resolved. One of the reasons why this happens is because we tend to apologize without acknowledging the emotional impact of our actions.

Phrases like "I already said I'm sorry," "I didn't mean to upset you," or "You're overreacting — I said it wasn't intentional," are prime examples of this type of apology. At face value, these statements may come from a well-intentioned place.

However, they lack a fundamental part of an apology: it's not about defending your character — it's about acknowledging the other person's emotional reality. If you want to get better at offering meaningful apologies, here are a few tips.

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A young man apologizing to his partner | Source: Getty Images

A young man apologizing to his partner | Source: Getty Images

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How to Give a Genuine Apology

A sincere apology goes beyond saying, "I'm sorry." It helps repair trust, shows accountability, and demonstrates empathy. Here's how to make your apology more meaningful.

1. Acknowledge What You Did

The first step to a real apology is admitting you did something wrong. According to Greater Good in Action (GGIA) — a collaboration between the University of California, Berkeley, and wellness-focused lab Hopelab — this acknowledgment should come from you.

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Use "I" statements such as "I apologize" or "I know what I did was wrong." Rachel Sussman, LCSW, a licensed psychotherapist and relationship expert, said these phrases help the other person feel seen and understood.

A woman consoling her friend | Source: Getty Images

A woman consoling her friend | Source: Getty Images

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2. Explain Without Making Excuses

Once you've admitted your mistake, clarify what went wrong — but don't justify your actions. GGIA suggests explaining why you acted the way you did while avoiding excuses like "You were really getting on my nerves." Honest reflection helps the other person understand your mindset without feeling blamed.

Two friends having a heart-to-heart conversation | Source: Getty Images

Two friends having a heart-to-heart conversation | Source: Getty Images

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3. Be Sincere

A good apology must come from the heart. Matt Lundquist, LCSW, MSEd, explained that an unhealthy apology is one that is insincere. Going through the motions won't work unless you truly mean what you say.

Sussman agrees, adding that an apology should be "spoken from the heart." A 2014 study published in the journal Organizational Behavior and Human Decision Processes even found that people were more likely to accept apologies when they sensed genuine remorse — not just polite words.

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Two friends deep in conversation | Source: Getty Images

Two friends deep in conversation | Source: Getty Images

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4. Show Empathy

Empathy helps repair emotional damage. Sussman notes that you don't always have to say "I'm sorry." You can also express regret by saying, "I regret what I did," or "I know I hurt you."

Two women embracing | Source: Getty Images

Two women embracing | Source: Getty Images

5. Be Open and Patient

Apologies aren't instant fixes. As Lundquist explains, some people treat apologies like "get-out-of-jail-free cards," but real healing takes time.

Stay open-minded and curious about how your actions affected the other person. As Lundquist says, "Take time to sit with them and ask, 'I'd like to find out more about what upset you so I can better understand your experience.'"

A mother and a daughter sitting on a stoop | Source: Getty Images

A mother and a daughter sitting on a stoop | Source: Getty Images

At its core, a sincere apology isn't just about admitting fault — it's about rebuilding trust and showing care for someone else's feelings.

By taking accountability, listening with empathy, and allowing space for healing, you turn a simple "I'm sorry" into a meaningful step toward stronger, healthier relationships.

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